Messe München International enters Africa

From the start, bauma Africa in Johannesburg will be one of the largest trade fairs in all of Africa. Some 700 exhibiting companies want to participate in southern Africa’s dynamic economic growth

For the first time in the company’s history, Messe München International is entering the African continent with a large trade fair that it is organizing itself. bauma Africa will have approximately 700 exhibitors and some 60,000 square meters of exhibition space, making it one of the largest trade fairs in Africa from the start. bauma Africa is an addition to Messe München International’s international network for the building-machine sector in a very promising growth market. Klaus Dittrich, Chairman/CEO of Messe München: “Overwhelming demand shows that our decision in favor of South Africa was spot on. Our customers want to tap this market. We are proud to be able to give them a customized platform for their products in the sectors for construction machinery, building-material machines, mining machines and construction vehicles.”

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