GrindMedia, the leading action/ adventure sports media company, is excited to announce the acquisition of TransWorld’s action sports brands from Bonnier Corporation. Acquired brands include TransWorld SURF (since closed), TransWorld SNOWboarding, TransWorld SKATEboarding, TransWorld Ride BMX, TransWorld Motocross and TransWorld Business. This strategic acquisition positions GrindMedia as the clear leader in these enthusiast verticals connecting advertisers and consumers who share the passion and excitement for their sport. The combined business reaches an average monthly audience of more than 30 million outdoor enthusiasts.
The TransWorld brand was established in the early 80’s and, through the years, has remained a trusted voice for the close knit communities it serves. The individual titles bring a long, rich history of strong voices that are committed to their respective sport. TransWorld’s talented team of dynamic and creative media professionals will remain located in Carlsbad, California. Financial terms of the transaction are not being disclosed.
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