WPP agrees to acquire creative agency group, thjnk AG, in Germany

Press Release: WPP announces that it has agreed to acquire thjnk AG (“thjnk”), a leading independent creative agency group in Germany. Founded in 2012 in Hamburg, with offices in Berlin, Dusseldorf, Munich, Zurich and New York, thjnk is a multi-award winning agency group specialising in advertising, design and corporate publishing. Recently it was named Agency of the Year 2017 by German trade publication Werben & Verkaufen. The agency employs 400 people

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Huntsworth acquires experential agency, TCEG for £24.7m

Press Release: Huntsworth plc, the healthcare communications and public relations group (“Huntsworth” or “the Group”), today announces the acquisition of the entire share capital of The Creative Engagement Group (“TCEG”) from funds managed by LDC (Managers) Limited (“LDC”) and certain members of TCEG’s management for total consideration of £24.7m

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Dentsu Aegis Buys media.at in Austria

In Austria, marcoms giant Dentsu Aegis Network has acquired full-service media agency media.at, which provides consulting, research and data analysis relating to comms strategy, ad planning and buying, and ad verification. Terms of the deal were not disclosed.

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Dentsu hops to it with acquisition of US digital marketer Leapfrog

Japanese advertising giant Dentsu has agreed to buy US digital marketer Leapfrog. The Tokyo-based company said it would acquire a 100 per cent stake in Leapfrog, whose proprietary LFX Conversion Platform aims to optimise the consumer experience via channels ranging from social media to physical stores. Leapfrog, which is headquartered in Illinois, generated revenue of $32m in the 12 months ended December 2016 and employs 150 people, most of who are software engineers and data scientists

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Next 15 acquires digital agency Pinnacle

Press Release: Next 15, the digital communications group, is pleased to announce the acquisition of the entire issued share capital of PMC Investments Limited (“Pinnacle”), a specialist technical content and digital marketing business with customers in the electronics, telecoms and engineering sectors, including Toshiba Electronics, Sandvik Coromant and European Telecommunications Standards Institute

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Dentsu Aegis Buys Retail Consulting Specialist Cosin

Cosin & Associados Consultoria e Serviços de Informática – to give it its full title – was established in 2005 by brothers Arnaldo and Alessandro Cosin, who previously worked in major consulting companies Accenture, IBM and CapGemini. The firm’s services include business consulting, IT consulting and project management with a deep specialism in retail. Based in São Paulo, it now employs around 200 professionals

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Ad-Tech Execs On Why Dentsu Aegis’ Majority Stake In Merkle Is A Smart Move

Ad tech executives reacted to Monday’s news that Japanese holding company Dentsu Aegis Network acquired a majority stake in Merkle, a CRM and performance marketing agency. Columbia, Md.-based Merkle is one of the largest independent digital agencies. While the terms of the deal weren’t disclosed, Merkle has more than 2,900 employees and reported $436 million […]

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Dentsu Aegis Network buys Gyro

Press Release: New York [July 25, 2016] – Dentsu Aegis Network today announced the acquisition of gyro, the largest independent global creative agency dedicated exclusively to business-to-business (B2B) marketing

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