MediaPost quiries Future's new strategy

There are times when you wonder whether traditional publishers actually “get” digital at all. They embrace programmatic trading and then worry about falling CPMS, they extoll the virtues of native and then flood their pages with low-rent clickbait. And then they start to give away digital content again

read more

MediaPost quiries Future’s new strategy

There are times when you wonder whether traditional publishers actually “get” digital at all. They embrace programmatic trading and then worry about falling CPMS, they extoll the virtues of native and then flood their pages with low-rent clickbait. And then they start to give away digital content again

read more