JWT acquires majority stake in creative agency The Hardy Boys in South Africa

WPP announces that its wholly-owned operating company JWT, the global marketing communications agency, has acquired a majority stake in The Hardy Boys, a leading creative agency in South Africa. Founded in 1994 in Durban, The Hardy Boys is a multi-disciplinary, brand building agency, with fully integrated activation capabilities. Clients include Unilever, Diageo, SA Home Loans, […]

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Millward Brown agrees to acquire DAEDALUS in Romania

WPP announces that its wholly owned operating company Millward Brown, a global leader in brand, media and communications research, has agreed to acquire the entire issued share capital of Daedalus Consulting S.R.L. (“DAEDALUS”), one of the largest market research companies in Romania with the largest fieldwork centre in the country. Founded in 1996, DAEDALUS is […]

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