WPP acquires Clarus in Mexico

WPPIn an RNS today WPP announces that it has agreed to acquire the assets of Maka Marketing Digital S.A. de C.V. and Clarus Digital S.A. de C.V. (“Clarus”), a leading digital marketing agency in Mexico.

Clarus’ 2014 revenues should reach MXN$ 108 million. Clients include Telcel, Citi-Banamex, Aeromexico, and Sigma Alimentos. The agency, which now employs 112 people, was founded in 2009 and provides full-service digital marketing and media buying capabilities to its clients. It is based in Mexico City.