WPP beats rivals as pre-tax profits leap by 18.7%

WPP has reported an 18.7% leap in pre-tax profits to £1.29bn for 2013, outperforming its marketing sector rivals. Full-year revenues at WPP were up 6.2% at £11.01bn.

Sir Martin Sorrell’s marketing services group was boosted by a strong performance across its advertising, media and PR divisions in the UK which helped it overcome slower growth at its data division.

Its 18.7% jump in pre-tax profits beat that of Publicis, up 8.8% to £900m; Omnicom, up 2.8% to £612m; and IPG, down 13% to £358m.

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