Is UBM’s strategy the real deal or not?

The biggest question comes right from Tim Cobbold’s strategic presentation in which he makes clear that the global exhibition industry is attractive because it is growing at 5% annually and yet remains fragmented. But the (almost) single-minded pursuit of “events” may be flawed

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In an update UBM reveals “Events First” strategy

Commenting on the strategy update, Tim Cobbold said: “Events First recognises that the Events industry is a highly attractive,
growing, global industry in which UBM is already a leading player. We have the
opportunity to establish UBM firmly as the leading B2B events business globally
and thereby to create substantial value for shareholders.”

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In an update UBM reveals "Events First" strategy

Commenting on the strategy update, Tim Cobbold said: “Events First recognises that the Events industry is a highly attractive,
growing, global industry in which UBM is already a leading player. We have the
opportunity to establish UBM firmly as the leading B2B events business globally
and thereby to create substantial value for shareholders.”

read more