Evvnt acquires ticketing platform Eventviva

Events marketing platform evvnt has announced the acquisition of Eventviva, for an undisclosed sum. The acquisition of the event discovery and ticketing platform is part of evvnts’ global expansion as the company focuses firmly on reaching the global audience of event organisers. Founded in 2012 by Aditya Patadia and Hardik Pandya, Eventviva has had more than 3.8 million events listed and has helped users to find local events in their city in over 1,000 cities worldwide

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Freeman acquiers Exhibit Surveys to boost its data analytics

Freeman has told EW that its purchase of market research and consulting firm Exhibit Surveys reflects the importance of data for marketing events.

The move supports the company’s goal to continue to grow its resources to support strategy, design and digital by adding an experienced group of researchers with a deep understanding of data and measurement.

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