Martin Sorrell’s new advertising vehicle S4 Capital (SFOR.L) has acquired an influencer marketing company, IMA, for 10 million euros, combining it with its content arm MediaMonks to bolster production output.
Martin Sorrell’s new advertising vehicle S4 Capital (SFOR.L) has acquired an influencer marketing company, IMA, for 10 million euros, combining it with its content arm MediaMonks to bolster production output.