Everybody knows it’s there but as the technology has been focussed on the demand side, it can be very easy to forget the supply element, or rather, the publisher side of the equation
Mediapost Research Brief today reviewed a report from Pew and Elon on the internet impact in the next decade
Ari Rosenberg writes in MediaPost: My issue with programmatic buying is that there’s not much selling
Ari Rosenberg writes in MediaPost: My issue with programmatic buying is that there’s not much selling
Facebook’s share of mobile Internet ad revenues is expected to roughly triple to 15.8% in 2013 from 5.3% a year ago as the social network continues to ramp up advertising on mobile devices. That estimate from a new eMarketer report marks an increase from a prior forecast that Facebook’s share would reach 12.9% this year. >> source Mediapost […]
