As ITV prepares for The Sound of Music Live, are we watching TV’s future?

itvOn Sunday night, in a studio close to one of east London’s most car-clogged arteries, a fake Alpine hill will be alive with the sound of music in a £2m production that marks the first time a musical has been broadcast live on national television in the UK.
Scheduled for the financially important Sunday night before Christmas, the show is part of a much bigger trend for commercial television to show live events in a bid to attract mass audiences and avoid the increasing trend towards catch-up television.

For the full story read The Guardian

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