Blue Rubicon acquires public affairs specialist Open Road

blue rubBlue Rubicon has bought public affairs specialist Open Road in the agency’s first major acquisition since its injection of private equity cash in December 2012.

The part cash, part-equity deal will see Open Road’s 21-strong team merge into Blue Rubicon to create a business of around 200 people.The terms of the deal were undisclosed.

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Blue Rubicon website