Last year, Immediate’s revenues rose 3% to £150 million while profits before exceptionals leapt 24% to £26.5 million. The latest financial year will show profits hit £29.5 million.
Now Bureau is getting out the chequebook again. Immediate’s private-equity owner, Exponent, is paying about £22 million for more than a dozen sport and craft titles including Cycling Plus and Mollie Makes from under-pressure rival Future. The deal adds about £20 million of sales and £6 million in profits.
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