Grey Group to acquire a stake in ArtM (China)

WPP announces that its wholly-owned operating company Grey Group, the global communications network, has agreed to acquire a majority stake in ArtM Communications Group, a leading full service integrated communications agency in China, subject to regulatory approval.

Founded in 1999 and with offices in Beijing, Shanghai, Shenzen and Guangzhou, ArtM’s service offering includes advertising, branding, digital marketing, public relations, events, retail marketing, merchandising and channel promotion. It employs around 180 people servicing a blue-chip client list including Intel, Microsoft, TCL and China Mobile.

ArtM’s unaudited revenues for the year ended 31 December 2011 were approximately RMB 45 million, with gross assets at the same date of approximately RMB 157 million.

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