Poken has launched a new Sports and Youth Events division

imagePoken has launched a new Poken Sports and Youth division that will target events in that specific sector.

The division will have offices in the sports centres of New York, US and Lausanne, Switzerland, and will focus on four key areas of sport and youth: athletic and sporting events, religious events, academic and scholastic events and civic events. Steve Smith, currently director of strategic accounts, will head the new division.

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