MTM research on behalf of the IAB shows that programmatic is forecast to account for nearly half (47%) of digital display ads in 2014 up from 28% IN 2013
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MTM research on behalf of the IAB shows that programmatic is forecast to account for nearly half (47%) of digital display ads in 2014 up from 28% IN 2013
research shows that online video advertising increased by 45.5%, to nearly €1.19bn, in 2013 making it attractive to illegal operators