Why our magazines are defying digital erosion, by Condé Nast chief

Conde NastMagazines are not suffering anything like the circulation declines experienced by newspapers, according to one of Britain’s leading magazine chiefs. Nicholas Coleridge, president of Condé Nast International, told a Media Society event earlier this week that although magazine sales were “off their top” it was “only by a small amount”.

To prove his point, he listed figures for three of his company’s titles. Vogue, which sold 135,000 copies a month in 1989, is now selling more at 200,000; Tatler has risen from 25,000 to 85-90,000 copies; and GQ is up from 40,000 to 120,000. In addition, said Coleridge, the March issue of Vogue had sold more advertising that any other March issue in its 99-year history.

For the full story read The Guardian