Accenture today announced it has agreed to acquire Fjord – a global service design consultancy that specializes in creating digital experiences and services that engage consumers across platforms including smart devices, tablets and PCs. The acquisition will expand the digital and marketing capabilities Accenture offers its clients, allowing chief marketing officers (CMOs) and digital leaders to create distinctive customer experiences and bring them to market with speed. Terms of the transaction were not disclosed.
Fjord’s design capabilities will complement the business strategy, data analytics, technology and marketing operations services offered through Accenture Interactive. The acquisition will also give clients access to Fjord’s deep mobility capabilities, to provide a full range of offerings designed to accelerate the conception, development and scaling of digital services and experiences across multiple devices and platforms.
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