How launching a web TV channel reaped dividends for Schibsted’s VG newspaper

Norwegian print newspaper VG, a Schibsted brand, has a history of launching successful and lucrative spin off companies. In 2013 it launched the web TV channel VGTV, and since then has seen its audience and its revenues reach impressive figures.

In an interview with FIPP VGTV’s editor and CEO Helje Soberg explains how the company’s has grown quickly, what its key ways of working are and how it sees online video in the future.

For the interview from FIPP click here.