What is the Telegraph up to?

newsworks_logoAt Shift 2014, Newsworks’ second annual conference, held at the British Library on 10 April, all eyes were on new Telegraph boss, Jason Seiken. What surprises would he spring and what clues would he give as to the Telegraph’s digital future? Ray Snoddy was in the audience.

Last year at the inaugural Newsworks conference, in a compelling piece of newspaper symbolism, Simon Fox, the Trinity Mirror chief executive tore a copy of the Daily Mirror into smaller and smaller pieces – before perfectly recreating the paper.

If anything, Fox, a member of the Magic Circle whose shares have soared since then, was upstaged this year by Jason Seiken, the “digital guru” who became editor-in chief and chief content officer of the Telegraph Media Group in October.

Seiken brought along to Shift 2014 the first person he hired after taking over at the Telegraph – Lewis Whyld – and he is neither a star editor nor a top columnist.

For the full story read In Publishing