WPP acquires majority stake in Cerebra Communications in South Africa

Cerebra27 November, 2013 – WPP announces that it has acquired a majority stake in Cerebra Communications, an integrated strategic communication agency based in Johannesburg.

Founded in 2006 and employing 35 people, Cerebra builds, engages and activates brand communities for clients including Nedbank and Vodacom. Cerebra’s services include community management, crisis management, social business strategy and creative communication campaigns. Cerebra will retain its independent positioning and will work closely with other WPP companies in South Africa and across Africa.WPP

Audited revenues for the year ended February 2013 were approximately ZAR 17 million, with gross assets at the same date of approximately ZAR 4.1 million.

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