WPP's XM Asia to acquire a stake in PT Magnivate Group (Indonesia)

WPP announces that XM Asia, a division of WPP’s wholly-owned operating company, JWT, the global communications group, has entered into an agreement to acquire a stake in Magnivate, a leading digital agency in Indonesia. Completion of the acquisition is subject to fulfillment of certain conditions.

Founded in 2008 and based in Jakarta, Magnivate’s offering includes digital strategy, social media communications strategy, rich media, online advertising, search marketing and e-marketing. The agency employs 95 people and clients include Danone, Frisian Flag, Samsung and Unilever.

Magnivate’s unaudited revenues for the year ended 31 December 2011 were approximately IDR 16 billion, with gross assets at the same date at approximately IDR 7 billion.

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