Digital growth is coming, but its still far from becoming the central pillar of magazine media, according to PricewaterhouseCoopers annual Global Entertainment and Media Outlook.
Overall, the industry is rebounding from several years of declines, and is expected to increase total global revenue in each of the next five years, topping out at $97.42 billion in 2019, up from $95.33 billion last year. Now in its 16th year, the report provides a five-year forecast based on advertiser and consumer spending data and commentary.
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