Press Release: Børsen is Denmark’s leading business newspaper and platform for business and financial news. The paper has a circulation of 48,000 copies, reaching close to 150,000 readers daily, and its digital editions accumulate more than 20 million page views per month. The Børsen media house also includes Børsen Associated Media (BAM), which manages Danish medical newspaper Dagens Medicin, e-learning operations and digital management handbooks.
Bonnier’s CEO Tomas Franzén, comments on the sale: “This is a very good deal for Bonnier. Through this sale, we’re freeing up resources for continued investment and acquisitions in areas where we see opportunities for future growth and better returns. It will aid us in our efforts to increase our share of new, primarily digital income from 15 per cent last year to 50 per cent by 2020.
“Under Anders Krab-Johansen’s leadership, Børsen has shown an incredibly strong performance, and is now a vibrant media house with a unique position as an agenda-setter in the Danish business world. In JP/Politikens Hus, Børsen will acquire an owner who shares Bonnier’s decidedly long-term view on media ownership,” says Franzén.
On the strength of its core competence in editorial content, in recent years, Børsen has successfully adapted its business to suit an increasingly digital media market. Between 2012 and 2014, Børsenreported three consecutive record profits. During this period, BAM’s operations also went from reporting losses to achieving strong profitability.
“Børsen is a clear and independent voice in the Danish media landscape. In JP/Politikens Hus, Børsen will acquire an owner who, like Bonnier, combines professionalism with a strong tradition of independent journalism,” comments Anders Krab-Johansen,Børsen’s editor-in-chief and CEO.