The move comes just a month after KPMG launched a £66m fund that will invest in big data and analytics businesses through acquisitions and technology partnerships.
Founded in 2010 by William Hakes and Sean Groer, Link specializes in developing business analytics applications, including large-scale social network analysis, and network optimization, operating on various platforms and technologies including Netezza, Teradata and Hadoop. The firm is based in Atlanta with teams in Knoxville, Tenn., and Seattle.
Upon acquisition, Link Analytics will be integrated with KPMG’s existing data and analytics solutions to help clients gain deeper insights into their customers, monetize untapped data, and make real-time data-driven decisions to improve the customer experience.
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