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Netflix will have to consider ads to make a profit, says Sir Martin Sorrell

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By Martin Wright
April 29, 2015
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WPP chief says the on-demand service needs other sources of revenue to help fund its $4bn-plus content budget

For the full story read the Guardian

Related posts:

  1. WPP's Sir Martin Sorrell predicts further industry consolidation citing Dentsu Aegis buying Interpublic Group and Havas consumed by Vivendi next
  2. Martin Sorrell: Magazines, Newspapers Deserve More Credit for Effectiveness
  3. Martin Sorrell closes in on second deal since leaving WPP
  4. Martin Sorrell beats WPP to £266m MediaMonks deal

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