Saatchi & Saatchi Health merges with Heartbeat (USA)


Publicis Groupe announced today that Heartbeat Ideas, one of the largest and most highly regarded digital agencies in the healthcare communications space, has joined the Saatchi & Saatchi Health entities in the U.S. to form a wholly new market player with unmatched strength and depth.

Heartbeat was founded in 1998 and employs a team of 90 members between its New York and California offices. Whether in mobile, social or online branding campaigns, Heartbeat’s work has led to measurably superior results for a broad range of world-class healthcare brands. Heartbeat’s clientele includes Galderma, Janssen Pharmaceuticals, McNeil Consumer Healthcare, Novartis, Pfizer, Sanofi, Teva and XenoPort. Both agencies are full-service agencies that share a common commitment to unconfined ideas and innovation in the healthcare space.

New York-based Saatchi & Saatchi Health Communications and Saatchi & Saatchi Wellness will now operate as one entity under the latter name. Heartbeat Ideas and its sister agency, Heartbeat West, will operate under the names “Heartbeat Ideas, a member of Saatchi & Saatchi Wellness” and “Heartbeat West, a member of Saatchi & Saatchi Wellness.” The combined agencies will be part of Publicis Healthcare Communications Group (PHCG), the largest health communications agency network in the world.

For the full press release click Publicis