IDG properties drew a record-breaking 194.9 million unique visitors for February 2016, propelling it to be the #1 technology publishing company in the world, according to comScore
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IDG properties drew a record-breaking 194.9 million unique visitors for February 2016, propelling it to be the #1 technology publishing company in the world, according to comScore
published a piece by our contributor Kevin Anderson titled ‘The collapse of the attention economy’. Its central tenet is that an overabundance of content to which we all have access has led to an unsustainable environment in which scale is all and practically impossible to achieve.
For a long time, we’ve been creating too much content, so much so that I think that we’ve already reached Peak Content, the point at which this glut of things to read, watch and listen to becomes completely unsustainable. There hasn’t been enough ad revenue to sustain it for years and, with 2015 ending with a rush of acquisitions, consolidations and funding rounds with eye-watering valuations, 2016 will mark the beginning of a shake out.
Media Briefing unpicks UBM’s strategy announcement: The life cycle of events, with a few notable exceptions, tends to be much shorter than for content brands. That’s why valuation multiples for trade show businesses have been historically lower than for data and content businesses. A singular focus on looking after the big and mature events will […]
Just as mobile was something the publishing industry once talked about before realising it had already happened, online video is quickly turning out to be the same.
There’s no doubt that publishers need to get “the basics” right, but in the internet age both good content and good technology are necessary
increase in profitability is being driven by a fundamental shift away from a reliance on print advertising towards digital subscriptions
increase in profitability is being driven by a fundamental shift away from a reliance on print advertising towards digital subscriptions
Former EMAP and Informa CEO David Gilbertson has joined TheMediaBiefing’s parent company, Briefing Media, as non executive chairman. While in charge of Emap (since renamed Top Right Group), Gilbertson was responsible for introducing paywalls across Emap’s websites. He wrote about the move in one of the first articles to appear on TheMediaBriefing. He was one […]